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Recent Posts

  • Are we over-styling homes?
  • Reboot Your Agency for a Successful Exit
  • Branding for Estate Agents – Everything You Need to Know
  • Top questions from our last three ‘Behind the Scenes at AshdownJones’ days – and our answers
  • Is your business partner driving you mad?
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communication strategy

It’s not about the house

11 years ago 11 months agoBrand and Positioning, Direct Mail, Recruitment and Training, Social Mediaadvice, blog, communication strategy, estate agent, marketing, MarketingChallenge, Recruitment, winning insructions, winning instructions

When you are in the valuation appointment with a potential vendor, what are you selling? Some agents would...

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Should estate agents blog?

11 years ago 11 months agoBrand and Positioning, Productivity and workflow, Recruitment and Trainingadvice, Agency Marketing, agencymarketing, blog, communication strategy, ContentMarketing, creative marketing, instructions, marketing

Estate agents are busy people right now. Keeping valuation appointments coming in, organising viewings, sales progression, and generally...

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3 1 295

When did estate agents become marketers?

11 years ago 11 months agoAgency Marketing, Core Values, Direct Mail, Productivityadvice, blog, communication strategy, creating content, CustomerAcquisition, DigitalMarketing, Estateagents, profit, strategies, tips

An estate agent friend of mine asked me the other day, “Sam, give me a better term for...

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Who’s your pacemaker?

11 years ago 11 months agoBrand and Positioning, Customer Acquisition, Direct Mail, Estate Agency, Recruitment and Trainingblog, communication strategy, creating content, database, strategies

Do you ever watch the London Marathon or the Great North Run? I do, with a mixture of...

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Does your website have a £300 million button?

11 years ago 11 months agoAgency Marketing, Email Marketing, Marketing, Productivity, Social Mediaadvice, blog, communication strategy, instructions, letting agent, marketing

No one likes bad websites. If you can’t find the information you’re looking for in a nano second,...

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First, locate your rabbit

11 years ago 11 months agoCore Values, Marketing, Productivity, Recruitment and Training, Winning instructionsadvice, blog, communication strategy, creative marketing, instructions, letting agent, marketing, winning instructions

In his film Phenomenon, John Travolta plays a character who gets hit by lightning, unexpectedly rendering him a...

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If you can’t beat them….

11 years ago 11 months agoAgency Marketing, Landlords, Productivity, Selling Propertiesadvice, blog, communication strategy, estateagent, landlords, letting agent, marketing, winning instructions

I took my daughters to London this weekend.  They made complex arrangements to meet various friends, at several...

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