Are we over-styling homes?
Are we over-styling homes? As I scroll through Rightmove, I can see many agents are embracing the whole...
How to break into your high-value homes market with our GDR Profit Plan
What’s your listed stock worth right now? A quick canvas of our competitors reveals an average stock value...
The four types of photography you need to market high value homes
Photography is the most important element of your bespoke property marketing, where you can most effectively demonstrate differentiation....
The secret to winning high value homes
What does your stock list look like at the moment? If it’s like that of most other independent...
How to use the best property marketing to transform your agency
Want to know how to get into the best homes in your area, whilst still retaining your bread...
Property Styling – 10 tips to get it right and win those big instructions
Over the last fifteen years, I’ve helped style over 1,000 homes for sale. I’ve worked with some of...
Behind the scenes of our marketing funnels
Are you struggling to get your marketing funnels working for you? Or perhaps you’ve no idea what a...
What’s working right now in estate agent marketing
I was on a call with a lovely client of mine recently. She’s in south Manchester, and when...
What got you here isn’t working any more
Over half a million people work in estate agency in the UK, probably three times the number employed...
10 Key estate agency marketing predictions for 2017
Marketing is changing, and the speed of change is pretty mind-blowing. It was only 10 years ago that...