Can your ideal client please step up
Let me introduce you to my client, Mark; in his late forties, and running his own independent agency....
Unpack your service
How to add huge value with a little show and tell Ask Mr and Mrs Joe Public what...
The perfect valuation visit – Sam’s blueprint
At HomeTruths, we – that is, my consultants and I – offer a free consultation to homeowners who...
There’s profit in pizza
Most days, I chat to an estate agent about their biggest challenges. Up and down the country; single...
Estate agents websites – My top 5 tips
I’m working on a few estate agents’ websites at the moment, including one for a real estate agent...
When did estate agents become marketers?
An estate agent friend of mine asked me the other day, “Sam, give me a better term for...
First, locate your rabbit
In his film Phenomenon, John Travolta plays a character who gets hit by lightning, unexpectedly rendering him a...