Estate agent marketing needs a new approach
When I look at agent marketing – both property marketing, and brand advertising – I often despair. Most...
How’s your diary?
How to prioritise the tasks that will bring you the results you want. Has anyone seen my weekend?...
How to turn your ideas into profit
We don’t have an information problem: we have an implementation problem. Here’s how to implement for success. Are...
Not your father’s marketing
Over half a million people work in estate agency in the UK, probably three times the number employed...
Online agents versus high street agents – whose side are you on?
Estate agency, as we’ve known it, is changing. Pre-internet, our job was to provide information; post-internet, it our...
Your Rightmove profile – are you wasting it?
Your Rightmove profile can be a great opportunity to connect with and engage your audience. Here are my...
Calling all responders
Why everything you think you know about canvassing may be wrong, and how a simple mindset shift can...
Morning Meetings – Time for Change?
Estate agent morning meetings are a staple of most offices, but could your meeting be costing you money?...
Three of my BEST marketing secrets, just for you
Eleven years ago, I founded my consultancy business, HomeTruths. I had the crazy idea that homeowners needed independent...
Highlights from future property tech
Just back from London at the weekend, where I had attended the second Property Tech Conference, hosted by...